
Visitors on Hillgoers tour
© Hillgoers
Hillgoers’ journey into the travel trade market started with wanting to provide more opportunities for their tour guides.
“Our biggest asset is our excellent team of loyal freelance guides. Working with the travel trade will provide more opportunities for them and help to grow the business.”
So when it came to working with the travel trade, Garry recommends taking full advantage of any workshops, webinars and training courses offered by tourism organisations.
Their first step was to understand how travel distribution worked and how they could find a travel trade partner.
“Reach out to the VisitScotland team and attend their workshops. We can’t thank the VisitScotland and Visit Aberdeenshire teams enough for the support, both one-to-one and peer-to-peer."