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  1. Home
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  5. Inclusive business improvements
  6. Actions to improve your business

Actions to improve your business

8 minute read• Last updated: 7 July 2026

Making accessible improvements to your business doesn’t always involve big changes or financial investment. Sometimes just a small tweak to your current offering can make a big difference. 

Delivering an inclusive and accessible experience suitable for disabled visitors, along with seniors, families and customers with dietary requirements, will enhance your business and help you tap into the accessibility market, which is currently worth £1.75 billion to the Scottish economy.

Look at the following ideas for ways you can start to make your business more inclusive and accessible – perhaps you’re delivering some of these already. Many of the suggestions are suitable for any business type, whilst others are specific to certain sectors. 

In this article:

  • Low-cost additions or adaptions to your facilities and services
  • Additional features and facilities to consider
  • Actions for different sectors

Low-cost additions or adaptions to your facilities and services

  • Welcoming customers

    • Offer concessions for disabled customers and/or free tickets for essential carers or companions.
    • Customer spaces – particularly entrances – should be well-lit and uncluttered.
    • Give staff name badges, lanyards or stickers which are easily readable, eg Arial font in a minimum font size of 16 point
    • Keep background music off at customer interaction points so those with hearing loss can interact more easily.
    • Mark step edges to highlight them and help prevent trips and falls.
    • Use a hand-held card machine so it can be handed or brought to customers if needed.
    • Fix a walking stick holder to the front of your service counter.
    • Allow access to a charging point for wheelchairs/scooters.
    • Provide water bowls, and a designated toilet and exercise area for assistance dogs.
  • Information

    • Offer key documents such as general, safety and accessibility information in large print, audio, Braille, BSL and easy to read formats. You could provide a magnifying glass for reading text if you don’t offer print in minimum font size 16.
    • Provide a map or floorplan which highlights your accessibility features (eg toilets, step-free routes, quiet spaces or sensory rooms) and highlight steps, slopes and different levels between key areas.
    • Offer a virtual tour online of your business and accessibility features.
    • Consider offering a wayfinding or interpretation app such as NaviLens.
    • Enable the subtitles on any display screens and add subtitles to any videos you have on-site, online and on social media.
  • Signage

    • Provide clear signage to direct people to accessible parking, general parking, entrances (including step-free access), toilets, key spaces, accessible facilities and alternative routes around your building.
    • Make sure to advertise accessible facilities which are not apparent, but are available on request, such as vibrating pillow pads or shower seats.
    • Warn people about any upcoming flashing lights, flash photography, strobe lighting, loud noises or sound effects.
    • Signage could include tactile messages (raised print/symbols and/or Braille) particularly for safety and toilets.
    • Make sure all signage follows guidance on being readable and is displayed at the right height for everyone to read.

    For more specific guidance request a copy our signage and information inclusive design factsheet.

  • Checks and maintenance

    • Ensure there is enough space for wheelchairs and buggies to move between tables and chairs and around displays.
    • All internal and external walkways should be firm, well-maintained and free of any obstructions.
    • Check that your doors are easy to operate, eg doors do not require excessive force to open and handles are easy to operate.
    • Make sure any seating or tables are stable and supportive for people when standing up or sitting down.
    • Provide seating with and without arm rests.
    • Regularly test your sounds systems, hearing loops, microphones and emergency systems (eg flashing lights and pull cords).
    • Ensure emegency pull-cords hang to the floor and are regularly tested – find out more and obtain Red Cord Cards from the Euan's Guide website.

    For specific guidance on providing accessible spaces for different customers, request a copy of our inclusive design factsheet, which includes best practice illustrations and measurements.

Additional features and facilities to consider

  • Quiet rooms

    Provide an easily accessible quiet space, away from the busyness of your venue, for customers who are noise-sensitive and those who just want to take a break.

  • Sensory rooms

    Create a dedicated sensory space which could include bubble tubes, projectors or fibre optic lights. These can help calm those who feel overwhelmed, anxious or overstimulated, such as autistic customers.

  • Adjusting service points

    Lowering part of your reception or service counters and keeping them free of clutter helps those who can’t reach the standard desk, such as wheelchair users. If you don’t provide this, staff should be coming out from behind the counter to assist customers when necessary.

  • Mobility equipment for hire

    Some visitors with mobility impairments may be unable to bring their own equipment with them. Offering free options to borrow a wheelchair, mobility scooter or Tramper for getting around your venue is great for some customers.

  • Hearing loops

    Hearing loops amplify sound within a given radius to deaf customers who wear certain types of hearing aid. Make sure to install the right hearing loop for your business.

    You can find specific hearing loops information on the Hearing Dogs for Deaf People website.

Actions for different sectors

A woman seated in a wheelchair and a man with a small child sit at at exterior dining table smiling.

Tomnah's Market Garden, Comrie Croft

Food and drink establishments

  • Ensure there is space for wheelchair access through the dining room and at the tables.
  • Check if the tables are at the right height for a wheelchair user – the recommended clearance between the underside of a table and the floor is 700 mm.
  • Use table blocks to increase table heights if necessary.
  • Facilitate requests for a quieter table or table near the bathroom.
  • If you don’t provide table service as standard, offer it on request instead.
  • Provide large print menus – the recommended minimum font size is 16 with a clear font such as Arial.
  • Make sure all dietary information is available and its clear what diets and requests you can cater for.
  • Offer easy-grip cutlery, dual-handled mugs, beakers and straws.
  • Make the tableware visually contrasting.

A really key thing for me is keeping walkways clear: tables and chairs left all over the place in a restaurant makes it so tricky for me and ‘A’ boards are disastrous – they are not my friends at all!

Pat Taylor

Blind customer

Visitor attractions and experiences

  • Offer a flexible family ticket – groups could include other family members such as grandparents, so consider that they may be looking for other options beyond the standard 2 adults and 2 children.
  • Provide free tickets for essential companions or carers. Be clear about what evidence you require to authenticate the request, eg an Access Card or or Carer's Card.
  • Offer a short free familiarisation visit – this can help allow people to become familiar and comfortable with your venue ahead of a bigger trip.
  • Offer quiet times or sessions with a reduced capacity and limited sensory interactions – eg some lights and music is lower or switched off.
  • Offer the option to fast track or remote queue (eg via an app).
  • Offer object handling where appropriate, allowing blind or partially sighted people to explore historical or replica items, staging, props, costumes and more.
  • Provide a sensory kit or backpack – this might include ear defenders, fidget toys or weighted blankets. These can be helpful for children and neurodivergent people.
An elderly couple relax with a dog and a younger lady on a bench in a park

Duthie Park

© VisitScotland / Kate Abbey

Activity providers

  • Provide adapted equipment so disabled customers can participate – this could be a bike, boat, zip wire, play equipment and more.

Outdoors

  • Some picnic benches should have an extended top for wheelchair users.
  • Provide a variety of seating – perch seats or large stones, benches with arms, space for wheelchairs, and somewhere with shade and shelter.
  • Provide children’s play equipment which is accessible, such as level access rounabouts or wheelchair accessible swings.

Find out more about providing inclusive play for all children on the Sensory Trust website.

Temporary event venues often seem to plan where the wheelchair accessible viewing platform is going to go before knowing where the sound desk or cameras are going to go – meaning that we sometimes end up with a poor view.

Sylvia Tooley

Wheelchair user

Events

  • Provide a dedicated viewing area with step-free access which is suitable for wheelchair users or others that need to sit, offering an optimal vantage point for performances.
  • Create temporary paths between key areas if it is likely to be muddy or the ground is uneven, particularly for wheelchair users who may need to move between an accessible viewing area and the accessible toilets.
  • Paths can be created using temporary tracking mats – ensure path joints are smooth and level to avoid creating any trip hazard.
  • Entry onto and exit from temporary pathways should be step fee.
  • Provide British Sign Language interpreters for live performances.
  • Offer relaxed performances at certain times – this could be increased lighting, reduced noise, allowed own food, no seating reservations, or allowing people to move around during the performance.
  • Make sure any buggies or minibuses used to transport customers around your venue are wheelchair accessible.

Accommodation

Room options

  • Offer an allergy-free room – this may be an animal-free, no smoking room with hypoallergenic bedding, no carpets, a window that can be opened, air-purifier, and perfume-free cleaning products.
  • Offer a choice of twin or double bed options in wheelchair accessible rooms.
  • Offer a ground floor bedroom with an en-suite bathroom.
  • Provide an adjoining bedroom to a wheelchair-accessible room.
  • Any TVs should have subtitles or audio description available.
  • Provide simple instructions on how activate TV subtitles or audio description, or alternatively, offer to activate these functions for your guests.

Grant Arms Hotel

© VisitScotland / Allan Myles

During the stay

  • Provide somewhere for people to sit and complete paperwork if required – this could be done on a tablet, allowing people to read and sign electronically.
  • Make assistance available for customers 24/7.
  • Make sure customers know what support is available free of charge – this might be: bath seats, toilet seat raisers, shower chairs, waterproof mattress protectors. You may also want to have the ability to hire other specialist equipment from a local supplier.
  • Have bed blocks on standby so you can raise the height of beds if required.
  • Room service should be available by phone and a text-based system.
  • Provide meals in rooms if required.

Within the room

  • Provide a vibrating pillow alarm, strobe light, or domestic paging system for deaf visitors in an emergency situation.
  • Install an emergency assistance alarm in the accessible bedroom and bathroom.
  • Provide a fridge for storing food, drink and any medication.
  • Provide an electric profiling bed – these are split into sections which can be manually or electronically moved and adjusted to suit each customer’s needs.
  • Leave space for wheelchairs or make it possible for furniture to be easily adjusted to make space.
  • Make sure the lighting is easily adjustable by the customer.
  • Windows should be accessible and easy to operate.
  • Install black-out curtains or blinds in bedrooms.
  • Make sure housekeeping staff know not to move furniture or personal items during the stay.

We need to know the place we are visiting has a flashing fire alarm to tell us when there is a need to evacuate. For hotels, we also need to know whether a ‘vibrating pillow pad’ is available in the room which will vibrate and alert us if the fire alarm goes off.

Caroline, Jane and Janet

Customers with hearing loss

Self-catering

  • Ensure key boxes are accessible and well-lit.
  • Store heavy or frequently used equipment in lower cupboards so it is easier to reach.
  • Provide a visually contrasting kettle and toaster.

For more guidance request a copy our inclusive design factsheet on kitchen facilities.

Camping, caravans, etc

  • Make sure the accessible bathroom, toilet and parking is within 50 metres of the pitch.

Follow our four-step process to improve your accessibility

Want to make your business more inclusive to all customers, but not sure where to start? Check out our simple four-step process and start your journey today.

Inclusive business improvements

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Inclusive design

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Find guidance on aspects to consider when marketing your business's accessibility features, including how to get a Detailed Access Guide.
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