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  5. Events and festivals case studies

Events and festivals case studies

Our events case studies on Wigtown Book Festival, Stirling Highland Games and TRNSMT Festival offer insights into effective event organisation.

Opening event at Edinburgh International Festival

© VisitScotland/Kenny Lam

Case studies are a great way to learn directly from tourism businesses that are following a similar journey to your business. We’ve spoken with a range event and festival organisers who have shared valuable insights across several different areas.

Learn about the steps they took from how they got started to the different ways they’re improving and growing their events.

Get advice on people volunteering at your event, working with the local community and improving the accessibility of your event.

Events case studies

The value of volunteers to Wigtown Book Festival's success

Learn about Wigtown Book Festival and the importance of volunteers in their event delivery.

Case study
4 minute read

Stirling Highland Games and their role in the community

Stirling Highland Games is an annual event attracting over 8000 visitors, find out about the festival and how they work with the local community.

Case study
4 minute read

How TRNSMT Festival strives to be accessible for all

TRNSMT Festival is an annual three day music event held in Glasgow Green. They are working to make the event accessible for all.

Case study
9 minute read

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